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Super Bowl and Development Spending Compared

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02.03.2013 at 09:30am

Just food for thought: Super Bowl and Development Spending ComparedWashington Post Infographic.

Between 2003 and 2012, the Super Bowl has generated $1.85 billion in network advertising sales from more than 130 marketers, according to Kantar Media. And as you chuckle at a particularly droll Budweiser commercial on Sunday, you might think to yourself, “But how many mosquito nets would this ad pay for?”

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