Brand Loyalty as Currency: A Discussion of the Connections Between Fundamental Economics and Military Information Support Operations
A key to potentially improving influence efforts may be found in economics, in a concept called Consumption Theory.
A key to potentially improving influence efforts may be found in economics, in a concept called Consumption Theory.
ISIL’s notion of a Caliphate is aligned with the concept of a community rather than of a state and strategic focus is on psychological rather than territorial control.