information warfare

"As terror groups such as ISIS gain more experience using social media platforms, the structure of posts and the methods used to promote the posts are becoming similar to the strategies a business would use to promote a product on those platforms. Although, the groups can’t directly mimic a business. They generally are blocked from using straightforward promotion tools put in place by the platform, such as advertisements or paid promotions. Groups like ISIS also tend to violate the terms of service for the social media platforms they are using. Much like the battle between cyber attacks and cyber security, terrorist organizations are continually adapting to circumvent detection and removal by the platforms they are using."

The advent of the Internet and the global interconnection of data has generated a path to oust combat overmatch as ‘the’ game changer. Instead, information dominance will be the characteristic that will win future wars. The organization that has the most relevant, timely, and actionable information will be victorious in battle, even against a combat overmatch force. Instead of seeking combat overmatch in our future investment strategies, we should be seeking a strategy that gives us Information Overmatch.